The Secret Weapon

SECRET WEAPON (AKA: THROW AWAY SPECIAL)

Use the Throw Away Special if:

• The customer already has some decent knives

• The customer doesn’t seem motivated by the Buy Now Bonus

• The customer feels they can’t afford a set

Intro: “Mrs. ____, if I could get you a crazy, ridiculous, amazing, magical deal today, would you at least consider it?” (99% of the time they will say, “what’s the deal?”)

Explanation: “We have a special program for our customers called the Throw Away Special. What I can do is if you decide to get it today, I can get you a sweet discount instead of giving you the free stuff! All you have to do is throw away one of your least favorite (non-CUTCO) knives.”

• (MAKE SURE CART IS EMPTY FIRST)

• (To find the deal on Cutco Orders: CLICK HERE (bundles) -> Choose set and click “Add to Cart” -> Ask for the order)

Ask for the order: Mrs. ____, if you went to CUTCO.com and got (list items in cart), you’d spend (Value). Because I’m working really hard toward my scholarship/goals, I’m able to save you (Bonus Value) AND still get you a discount for buying a set. That would bring the price down to (Customer Pays), which would only be (5-pay) for 5 months interest free.

• How does that sound?

• Would you like to get that today?

  • If no: (drop down)